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B2B Social Media – 10 Tips From The Definitive Guide To Social Media

Adobe Experience Cloud Blog

We know it’s a necessary tool for seed nurturing and demand generation , but in many cases, B2B marketers are still not sure where to begin. Create thought leadership content. Develop linkbait & use anchor text links. As B2B marketers, we know the growing importance of B2B social media. Add a human touch.

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14 Unique Types of Content Every Marketer Should Try

Hubspot

When executed well, controversial content can increase engagement and brand awareness, as well as reinforce your brand's particular breed of thought leadership. Does it display thought leadership, discuss an interesting or new data, or otherwise present a relevant and interesting take on a popular topic?