Marketing Insider Group

AUGUST 3, 2010

Kent calls social media “essentially the world’s largest focus group.&# In the past I spoke about The 4 Most Common Mistakes in B2B Content Marketing and described the importance of understanding and analyzing keywords.

Social Media 100

Social Media Paid Search Agency Demand Generation Agencies Media 100

ClickZ

MAY 4, 2020

Since this development benefits both the company and the customer, updated NLP technology continues to be high in demand. . Companies used to rely on focus groups and post-call surveys to assess the effectiveness of their customer service. How call centers use NLP for sentiment analysis.

Process 142

Process Work Management Marketing Management Marketing AI 142

Anteriad

APRIL 25, 2023

ABM uses  Demand Generation  techniques with the objective of adding new accounts or increasing revenue per existing account instead of focusing on individual leads. This approach, instead of sending out messages to as many people as possible, puts the focus on individual accounts as markets of one.

Paid Content 95

Paid Content Sales Management B2B Sales Top of Funnel 95

Anteriad

APRIL 25, 2023

ABM uses  Demand Generation  techniques with the objective of adding new accounts or increasing revenue per existing account instead of focusing on individual leads. This approach, instead of sending out messages to as many people as possible, puts the focus on individual accounts as markets of one.

Paid Content 84

Paid Content Sales Management Top of Funnel B2B Sales 84