Content4Demand

MAY 21, 2020

Intent signals — such as keywords — can be used to identify where the buyer is in their journey and understand their pain points. The more specific your keywords are, the better you can understand your intent signals,” said Jay Tuel, VP of Sales at Demandbase, during his session.“A

Marketing Budget 98

Marketing Budget Sales Management Webinar Metrics Top of Funnel 98

DealSignal

MARCH 22, 2023

So, how can you be sure that you’re gathering high-quality data and using it to its fullest extent? Here, we walk through six actionable lead-generation strategies you can implement today and explain lead-generation best practices that will help you fill the gaps in your data. Let’s dive in. #1

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Lead Generation Lead Scoring Lead Ranking Cost per Acquisition 52

DealSignal

JUNE 3, 2021

Behind every lead generation strategy, there is usually a data gap quietly lurking—whether it’s fake phone numbers on lead magnet forms or outdated email addresses that your nurture campaigns are being delivered to. What does that mean? Let’s dive in. #1

Lead Generation 52

Lead Generation Lead Scoring Lead Ranking Sales Qualified Leads 52

DealSignal

JANUARY 25, 2023

By identifying new leads that are similar to your existing successful accounts, you can quickly and efficiently expand your pipeline without having to spend as much time and resources on lead generation. The obstacle that most marketers and salespeople face is the accuracy of the data in their CRM.

Account Based Marketing 52

Account Based Marketing Tactics Work Management Marketing & Strategy 52

SalesIntel

JUNE 16, 2023

Main features: 250 public and private data sources 100+ business-to-business characteristics Website intent signal optimization Social media advertisements are immediately synchronized. Lead routing and scoring have been improved. Apollo boasts a B2B database of over 250 million contacts and 30 million companies.

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