Biznology

MARCH 6, 2015

Problems range from duplicates, to key-entry errors, to missing data elements, and beyond. Recently, Bernice Grossman and I worked with a group of savvy B2B marketers at a DMA conference to compile a list of difficult data problems. How do I find out the names of individuals who visit my website?

De-duplication 80

De-duplication B2B Marketing Work Management Marketing Management 80

Zoominfo

APRIL 27, 2022

Insecure Data Data security and privacy laws are being established left and right, imposing financial penalties on businesses that don’t follow these laws to the letter. With steep fines for non-compliance, insecure data is quickly becoming one of the most dangerous types of dirty data. How do duplicates happen?

Ideal Customer Profiles 100

Ideal Customer Profiles De-duplication Data Hygiene Zoominfo 100

Convince & Convert

APRIL 22, 2016

Read on to find out why every marketer should prioritize a clean, tidy, and up-to-date marketing database —and why doing so can maximize company revenue. Keep Track of Customer and Contact Data Expiration Dates. Problem: Campaigns don’t turn out the way you’d like, and opt-outs always seem to be on the rise.

De-duplication 95

De-duplication Lead Scoring Lead Ranking Marketing Qualified Leads 95