CTR Focus Group Multivariate analysis Practices 
Outgrow
APRIL 12, 2021
Quantitative data analysis. Quantitative data analysis helps you understand how your visitors are reacting to your site or landing page. Click-through rate (CTR). In order to improve the CTR, time on site, and other KPIs, we often recommend using interactive landing pages or any other form of interactive content.
Convert
OCTOBER 27, 2021
You can run multiple A/B tests to see which version gets the highest CTR. Imagine if they had tested the idea with a focus group of their customers and not their staff first before pushing it live? It could be more lift, time on page, bounce rate, CTR, CVR, average sale, but it will all change based on what you’re testing.
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