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Email Benchmarks for Building Product Marketers

Navigate the Channel

Email can also help build value, differentiation, and trust among prospects and clients alike,” according to market research company Insider Intelligence, formerly eMarketer. Eighty-three percent of B2B marketers use email engagement to track content performance. What are the specifics? Translation?

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100 Compelling Email Statistics to Inform Your Strategy in 2023

Porch Group Media

Constant Contact reports that for every $1 a company spends on email marketing, they can expect to earn $38 of revenue on average. 18% of companies achieve email marketing ROI greater than $70 per $1 invested. A survey from eMarketer reveals that email marketing drives 25% of the overall revenues from those companies surveyed.