Remove cross-sell
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What B2B Marketing Tactics are working right now during COVID-19?

Engagio

Practice Vice President, Gartner. Virtual events, direct mail, cross-channel digital, the telephone – they are all still alive, working and productive from what we’ve seen in the field the past couple weeks. Many answers from the experts reflect this assertion. Todd Berkowitz. Matt Heinz. President Heinz Marketing. Kathy Macchi.

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Top 7 Tips to Improve Customer Experience (CX) in 2020

Martech Advisor

To generate more revenue by retaining, renewing and upselling or cross-selling to existing customers. Making improvements to these customer experience (CX) is one of the most strategic and controllable ways to accelerate the achievement of lead gen, customer acquisition and retention business goals in 2020 and beyond.

Tips 89
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article thumbnail

What B2B Marketing Tactics are working right now during COVID-19?

Engagio

Practice Vice President, Gartner. Virtual events, direct mail, cross-channel digital, the telephone – they are all still alive, working and productive from what we’ve seen in the field the past couple weeks. Many answers from the experts reflect this assertion. Todd Berkowitz. . Matt Heinz. . President Heinz Marketing.

article thumbnail

Top 7 Tips to Improve Customer Experience (CX) in 2020

Martech Advisor

To generate more revenue by retaining, renewing and upselling or cross-selling to existing customers. Making improvements to these customer experience (CX) is one of the most strategic and controllable ways to accelerate the achievement of lead gen, customer acquisition and retention business goals in 2020 and beyond.

Tips 75
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Demand Generation: An A-Z Guide for B2B Marketers (with Strategies & Examples)

SnapApp

Demand gen vs. lead gen. Demand gen challenges (and how to overcome them). How lead nurturing and lead scoring fits into your model. Picking up where demand gen leaves off, lead gen delivers consistently relevant messaging to identified prospects. Demand gen doesn't end at the sale.