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Top 6 Social Media Marketing Tools for Small Businesses

TrustRadius Marketing

It’s an inevitable part of operating a business: eventually, you’ll have to start posting on social media. Maintaining a social media presence is more than a simple checkbox step in establishing your business’s credibility. 54% of social media browsers use social media to research products.

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15 Indispensable Company Research Tools for B2B Sales Reps

Zoominfo

Sprout Social. Sprout Social is a comprehensive social media platform that offers a variety of social listening capabilities. Reddit is more than just a niche social networking website. But– just in case you forgot, always remember to check your CRM before reaching out to a company.

B2B Sales 233
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Social CRM: To Better Serve Today’s Social (and Smarter) Customer

SWZD

Social CRM means different things to different organizations and people. Social networks are constantly growing, and so is the need for social CRM. Let us look at how traditional CRM has evolved into Social CRM (SCRM), and what other factors have led to this burgeoning growth.

CRM 63
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Social Media Marketing: Trends and Opportunities

Porch Group Media

Social Media Marketing: Trends and Opportunities. As with all marketing channels, social media is continually evolving. Before diving into social media today, did you know that the first recognizable social media site, Six Degrees, was created in 1997? Social media is a way of life today.

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Top 10 Social Selling Tools

Oktopost

Looking for B2B leads on social media? billion active social media users are out there, and many of them are just who you are looking for. The sheer volume of users flocking to social media sites proves that it only makes sense to target prospects where they congregate. What is Social Selling?

Tools 146
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Putting the R back in CRM

GreenRope

Putting the R back in CRM. I recently read an interesting article by Charlie Brown in the Harvard Business Review called, “Too Many Executives are Missing the Most Important Part of CRM.” Businesses often look at CRM as a sales tool with a goal of driving conversions. Use CRM to develop real relationships.

CRM 40
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Putting the R back in CRM

GreenRope

Putting the R back in CRM. I recently read an interesting article by Charlie Brown in the Harvard Business Review called, “Too Many Executives are Missing the Most Important Part of CRM.” Businesses often look at CRM as a sales tool with a goal of driving conversions. Use CRM to develop real relationships.

CRM 40