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If You Follow the Lead Cow, You Will Step in the Mess That’s Left Behind

ViewPoint

James Obermayer, Executive Director and CEO of the Sales Lead Management Association and President of Sales Leakage Consulting is a regular guest blogger with ViewPoint. As we plan for the New Year, it’s time to stop following and start leading. Sales Management: Create a 100% sales lead follow-up policy for the salespeople.

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The Future of Sales Lead Management – An Interview with SLMA’s James Obermayer

Adobe Experience Cloud Blog

by Katie Byrnes Marketo CEO, Phil Fernandez, had the chance to interview the CEO of the Sales Lead Management Association, James Obermayer at Dreamforce 2010. When you get top thought leaders in the industry to discuss best practices, techniques and forecasts, it’s quite an amazing thing to watch. says Obermayer.

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Marketing & Sales Alignment; We’ve Aligned to Optimize Your Lead Funnel & Pipeline

NuSpark Consulting

My alliance, Frank Donny of Marseli, understands the principles of demand generation, lead management, and pipeline optimization. We’ve aligned; now it’s your turn, but only if you crave more quality leads, more sales opportunities, and shortened sales cycles. Below is our joint press release. Why the alignment?

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Salesforce Customer 360 Pricing 2022?

TrustRadius Marketing

If you are looking for a customer relationship management (CRM) solution that can bridge workflow gaps for you, then Salesforce Customer 360 has you covered. Customer 360 is a popular CRM that gives you impressive reach and visibility into the way your customers relate to your product. What is Salesforce Customer 360?