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How to use QR codes to leverage CTV and cross-channel campaigns

Martech

FEBRUARY 17, 2022

Two things matter most when using QR codes in marketing on television or other channels — the placement must be action oriented and trackable,” said Robert Glazer, founder and chairman of Acceleration Partners and co-author of Moving to Outcomes. Call to action and performance tracking. Get the daily newsletter digital marketers rely on.

Advertising Channels 101
Advertising Channels Campaigns CPO CTR 101
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The Ultimate Guide to TV Ads

Hubspot

NOVEMBER 7, 2018

Broadcast television includes channels like ABC, NBC, CBS, and FOX (considered Primary Networks), and typically have local affiliates in each city. Cable television includes channels like The CW, USA, Discovery Channel, ESPN, and HGTV. Visit the product landing page? Broadcast / Cable TV Ad. Surely not simply think, “Huh.

Paid Search Agency 68
Paid Search Agency Cost Per Thousand Ads Cable 68
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