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Smashmouth Review - Genius.com Accelerates The Close Part 1

Smashmouth Marketing

Enterprise adds marketing automation features such as lead scoring and automated lead conversion as well as advanced process design using the workflow design tool. As mentioned I’ll provide a high level overview here, but blog review part 2 will be coming after I get a chance to experience more of Genius Enterprise. - sales genius.

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5 Email Trends to Watch in 2018

Inbox Insight

Rather than smothering your potential customers in content you think they’re interested in, you’re providing content they actually are actively interested in – resulting in higher engagement, stronger relationships and significantly raises the likelihood of a sale. Conversational Tone. Artificial Intelligence.

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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

The lead management automation market, about which I blogged previously , continues to attract new players at a rapid rate. One side of the supply helps firms generate demand — acquire leads in a sales-led “push” model, one that feels more focused on outbound communication. The technology appears useful at both ends of this spectrum.