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Twitter - Content - Lead Nurturing - Best of B2B Marketing

B2B Marketing Zone Posts

The #1 Factor in Executing Effective Campaigns - Market2Lead , August 28, 2009. Getting Going with Lead Nurturing - Marketing Genius Blog , August 27, 2009. How B2B Marketing Became Responsible For EVERYTHING (and how to reverse it) - B2B Conversations Now , August 14, 2009. Getting Going with Lead Nurturing , August 27, 2009.

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Social Media - Twitter - Measurement - Sales - Best of B2B Marketing Zone

B2B Marketing Zone Posts

Definitions for marketing leads for use in lead generation - Market2Lead , July 14, 2009. Forget Audience Segmentation – Segment by Conversation! Is Sales Connecting the Dots with Buyers? Leads Don’t Suck - Good Leads Are… , July 16, 2009. Tags: Best. July 23, 2009.

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Top 40 B2B Marketing Blogs - B2B Marketing Zone

WebMarketCentral

The Best Of list is a great for someone like me." ** technorati tags: Tony Karrer B2B marketing Top 40 B2B Marketing Bloggers Twitter social media Junta 42 Gimbal del.icio.us Tags: Blogging for Business.

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Top 80 B2B Marketing Posts for 2009

B2B Marketing Zone Posts

Sales Lead Management: Thought Leadership with Aaron Ross - Modern B2B Marketing , January 9, 2009. Is social media effective for B2B lead generation? Sales Lead Insights , April 13, 2009. How B2B Marketing Became Responsible For EVERYTHING (and how to reverse it) - B2B Conversations Now , August 14, 2009.

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LucidEra Takes a Shot at On-Demand Analytics

Customer Experience Matrix

I still think that’s the case, but did revisit the topic recently in a conversation with Ken Rudin, CEO of on-demand business analytics vendor Lucid Era. Rather, it sells preconfigured applications that use the platform for specific purposes including sales pipeline analysis, order analysis, and (just released) sales lead analysis.

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B2B Lead Management Market Heats Up

Online Marketing Institute

The problem is: these platforms are heavy on campaign design, execution, and reporting and light on lead management. The lead management vendors are developing one-to-one email capabilities that help sales people be more consistent and productive. Here’s the problem. I'm not seeing a lot of primary production expertise.