Customer Experience Matrix

APRIL 25, 2013

It has taken me a while to connect the dots, but I’m now pretty sure I see a new type of software emerging. Similarly, there have long been specialized systems for real-time interaction management (such as Infor Interaction Advisor and Oracle Real Time Decisions ) and for predictive modeling ( SAS , IBM SPSS , KXEN ).

Marketing Automation Services 120

Marketing Automation Services Work Management Marketing Management Class 120

Martech

JANUARY 13, 2022

The company was founded in 2006, but was purchased in 2018 by software juggernaut Adobe for $4.7 Since then it has been integrated into San Jose, California-based Abobe’s suite of marketing software. Predictive content ensures best fit assets are presented. Lead management. Tradeshows, seminars, and events.

Marketo 117

Marketo Marketing Automation Services Enterprise Management Marketing Management 117

Martech

FEBRUARY 25, 2022

Marketing automation platforms are a critical part of the martech ecosystem for many businesses, offering numerous benefits by streamlining manual B2B marketing tasks, including lead management, email campaign development and landing page creation. Acoustic also powers digital experiences through a built-in headless CMS.

Marketing Automation Services 118

Marketing Automation Services Enterprise Management Work Management Marketing Management 118