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A Primer on Website Visitor ID and Smart Form Technology for Lead Generation

NuSpark Consulting

DECEMBER 18, 2011

Taking it to the next level, tools and platforms exist that cross-reference the IP visitor with company ID if known, and in the case of a web form, prospect ID. Here are some screen shots of the kinds of information you can track from various platforms: This is VisitorTrack , a program developed by netFactor Corporation.

Lead Generation 100
Lead Generation Reachforce Lead Scoring Lead Ranking 100
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Capture Website Visitors To Know Who Has Been Visiting - They Might Be Qualified Leads

Online Marketing Institute

MARCH 13, 2011

There are a few very useful applications which not only allow you to track the volume of visitors and their content viewing patterns but also go a step further to help you identify which company those visitors came from which effectively capture potential leads from a simple visit and not necessarily a form fill. I am the CEO of netFactor.

Sales Qualified Leads 40
Sales Qualified Leads ReadyContacts High Quality Lead netFactor 40
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