Let's talk ABM: 6 ways to build buyer experiences with ABM
Strategic-IC
FEBRUARY 6, 2023
Gone were the days of cold calls and face-to-face meetings. Fueled by intent data, ABM hones in on accounts that are currently active in-market, and helps marketers to understand the pain points and challenges of those that fit their Ideal Customer Profile. That’s not to say that intent data is a magic pill.
62 
Let's personalize your content