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Telemarketing vs. Digital Marketing: Which Drives Better B2B Leads?

SalesGrape

Telemarketing vs. Digital Marketing: Which Drives Better B2B Leads? In today’s competitive business landscape, generating high-quality leads is crucial for the success of any B2B company. Traditional methods such as cold calling and direct mail were once the primary means of reaching out to prospects.

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8 Steps to Success with Manufacturing Marketing

Oktopost

This is the main reason that brands and marketers spend huge sums of money on digital promotion. Now, as a B2B marketer , you might be quick to point out that, sure, a lot has changed. Well, according to Google, more than half (52%) of all B2B purchases in 2019 were influenced by digital content and marketing.