CMO RSS SMB SME 
Online Marketing Institute
NOVEMBER 2, 2010
A new CMO walking into her new job in a B2B company ought to be able to ask for the Book of Learning and be given a big, fat ring binder (or wiki URL). For me, its always been a bit of a spurious debate (the two clearly overlap on almost all dimensions).
Convince & Convert
MARCH 16, 2010
Young People Don’t Use It Today’s marketing coordinator is tomorrow’s CMO, and younger Americans don’t embrace Twitter. According to these numbers, the audience using Twitter actually declined from August to December, 2009 (during the same period, Facebook went from 250 million to 350 million members).
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