Click Fraud, Cost per Acquisition, CPM and Social Media

Why we care about performance marketing

Martech

JUNE 29, 2022

However, it isn’t limited to that, encompassing any marketing approach that’s tied to a specific action. In addition to the traditional affiliate relationships with publishers, performance marketing opportunities now include influencers on social media, e-commerce-focused web destinations and creators all across the digital landscape.

Marketing Attribution

Marketing Attribution Paid Content Paid Search Agency Advertising Agencies

How to Get Started with Performance Marketing

Outbrain

JUNE 21, 2021

There are many ways to increase brand awareness, such as social media campaigns, native advertising, content marketing and more. Some of these may actually fall under the umbrella of performance marketing, because they are measurable and advertisers only pay for specific actions.

Cost Per Thousand

Cost Per Thousand Paid Content Paid Search Agency Cost Per Click

B2B Marketing Zone

Why we care about performance marketing

How to Get Started with Performance Marketing

Webinars

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