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How to Use Gated Content to Skyrocket Engagement & Conversions

Optinmonster

We’ll share gated content best practices and examples, so you can use the content gating strategy effectively to improve inbound marketing conversions, and boost lead generation and sales. Gated content is also referred to as locked content. Plus, locking your content doesn’t impact SEO. Video replays.

Lock-In 94
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The Definitive Guide to Machine Learning for Marketers in 2017

The Lead Agency

The Imperial College of London is studying the applications of deep learning to analyse and predict crime. Before we find out how marketers are applying machine learning in 2017, let us, first of all, dispel some myths and misunderstandings regarding artificial intelligence, machine learning and deep learning.

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The History of the PDF and Its Marketing Limitations

SnapApp

Since then, they’ve become an invaluable tool for marketers, businesses, students, designers, teachers – basically everyone – and they’re used for everything from white papers to case studies, to menus and mock ups. The problem: There are some limitations on the content and copy of those PDFs, specifically for marketers.

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30 Amazing Content Upgrade Examples To Grow Your Email List

Optinmonster

Content upgrades are one of the biggest breakthroughs that marketers across all industries rave about because they can help you gain a ton of new email subscribers. If you don’t leverage the power of content upgrades, you can be left behind in your marketing. Read the full case study here.

Examples 115
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How to Get More Responses From Your Cold Emails

Single Grain

They’re the people who know that email delivers the highest ROI for marketers – even higher than social, paid search and affiliate marketing: They know that with email marketing : For every $1 spent, email generates $32 in ROI. Pitch your product/service: Because you’re trying to sell to them, right? 21% response rate.

Open Rate 103