Remove CAN-SPAM Remove Promotion Remove Sales Management Remove WOM
article thumbnail

Google My Business: What It Is, How To Use It, and Why

Moz

Google My Business (GMB) is a multi-layered platform that enables you to submit information about local businesses, to manage interactive features like reviews and questions, and to publish a variety of media like photos, posts, and videos. Where your Google My Business information can display. What is Google My Business?

Google 66
article thumbnail

60 Marketing Acronyms Every Industry Pro Should Know

Hubspot

It can really throw you off your game in a conversation. That''s why we curated 60 of the most common marketing acronyms into an epic glossary you can skim, study, or bookmark and save for later. The four steps of the now somewhat outdated Purchase Funnel, wherein customers travel from consideration to purchase. BR: Bounce Rate.

article thumbnail

The Ultimate Dictionary of Marketing Terms You Should Know

Hubspot

We hope you can bookmark this post and come back to it whenever you need to. This is the process of comparing two variations of a single variable to determine which performs best in order to help improve marketing efforts. Outside of marketing, you can use it to determine what tastes better on a peanut butter sandwich: jelly or fluff.