Zoominfo

FEBRUARY 21, 2021

For B2B sales and marketing teams, having a 360-degree view of customers and prospects is key. 325991 Custom Compounding of Purchased Resins. 332114 Custom Roll Forming. 334220 Radio & Television Broadcasting & Wireless Communications Equipment Manufacturing. 335921 Fiber Optic Cable Manufacturing.

Work Management 204

Work Management Marketing Management Paid Search Agency Planning 204

Zoominfo

FEBRUARY 21, 2021

For B2B sales and marketing teams, having a 360-degree view of customers and prospects is key. Industry classification remains a foundational component to achieving ABM (account-based marketing) success. Since many traditional vendors also have such poor data accuracy, there is still much to be desired.

Work Management 100

Work Management Marketing Management Paid Search Agency Planning 100

Adobe Experience Cloud Blog

APRIL 1, 2014

The effectiveness and ROAS (return on ad spend) of print media, television ads, and batch and blast email campaigns are on the decline. In the words of John Bowden, Senior VP of Customer Care at Time Warner Cable: “Multi-channel is an operational view – how you allow the customer to complete transactions in each channel.

Advertising Channels 48

Advertising Channels Multi-Channel Paid Search Agency Advertising Agencies 48