article thumbnail

How to Build Customer Loyalty with Content Marketing

Valasys

The trick lies in focusing on every part of the buyers’ journeys & accordingly designing pieces of content tailored to each of the individual buying cycles of the prospects. Read more on 8 Reasons why B2b Marketers Should Prioritize Word of Mouth Marketing (WOMM). Wrapping Things Up.

Loyalty 72
article thumbnail

10 tips to Architect Prevalent B2B Marketing Strategies for Optimized Sales Conversions in 2019

Valasys

Definitely not. Modern buyers research an innumerable number of times & specifically about their separate areas of concern, at each stage of their buying cycles before they make a final buying decision. Heat maps can be used to emotionally analyze users’ experiences throughout their buying cycles.

article thumbnail

Inbound Marketers & Growth Hackers: A B2B Enterprise Needs Both

Valasys

Because of being discovered & propagated as a viral idea by HubSpot, Inbound Marketing has a fixed meaning; growth hacking hasn’t been monopolized & a hardcore definition of the concept hasn’t existed ever. The concept is more up to interpretation.