A Simple 6 Step Guide to Building a Well-Oiled B2B Lead Generation Funnel
SEPTEMBER 8, 2017
A lead generation funnel. . . What is a lead generation funnel? . Think of it in terms of a real funnel. As things enter the funnel they get whittled down into a more purified/clean form. A lead generation funnel is no different. Despite this, 68% of B2B organizations have not mapped out a lead gen funnel! . How consumer psychology impacts the lead generation process. Leads.