Hubspot

NOVEMBER 19, 2020

Is there an opportunity to increase market penetration? However, one of the often overlooked ways to strengthen your gross sales is a purposeful, well-researched, and expertly executed market development strategy. What is market development? How to Create a Market Development Strategy. Review Your Buyer Personas.

Planning 101

Planning Template Marketing Strategy Marketing & Strategy 101

Unbound B2B

JANUARY 11, 2023

Email marketing is always the best way to sell to B2B customers. B2B Social media marketing needs to be revamped in 2023. Then, you must revisit and revamp your B2B Sales Strategies to meet the new market dynamics. There is no secret that buyers’ behaviors and market trends never remain still. Strategy 2.

Sales Management 40

Sales Management B2B Sales Marketing AI Top of Funnel 40

Hubspot

AUGUST 21, 2023

To have a successful product launch, you need to craft a thoughtful, actionable, effective go-to-market (GTM) strategy framework. Without proper planning, it’s impossible to know if you’re chasing the wrong audience, are too early or too late to a given market, or targeting a market that's too saturated with similar solutions.

Sales Management 69

Sales Management Top of Funnel Paid Content Template 69

Hubspot

OCTOBER 26, 2015

Branding may seem like a fluffy concept, but we're going to try to put some structure around it so any marketing team can get started defining their brand strategy. While a company might have multiple buyer personas, this is the "top" type of buyer. It's kind of like a mirror the target persona holds up to him or herself.

Paid Search Agency 28

Paid Search Agency SWOT Advertising Agencies Brand Identity 28