Remove crm-project-management-software
Remove Buyer Personas Remove Lead Nurturing Remove Sales Cycle Remove Sales Qualified Leads
article thumbnail

The Lead Generation Strategy Guide

Zoominfo

What is lead generation, and why is it a source of contention for sales and marketing teams? What does a “good lead” look like anyway? Get answers to these questions about lead gen — and so much more! What is Lead Generation? While the B2B landscape may always be changing, lead generation will always be important.

article thumbnail

The Lead Generation Strategy Guide

Zoominfo

What is lead generation, and why is it a source of contention for sales and marketing teams? What does a “good lead” look like anyway? Get answers to these questions about lead gen — and so much more! What Is Lead Generation? While the B2B landscape may always be changing, lead generation will always be important.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Ultimate Guide to the Data-Driven Sales Funnel

Zoominfo

Every business needs to fill its sales funnel with qualified leads, convert those leads into customers, and retain paying customers for the long term. This is a perfect analogy to what actually occurs in the sales process , where information starts out broad in the beginning and gets incredibly granular towards the end.

article thumbnail

What is Sales Acceleration and Why Does it Matter?

Zoominfo

Sales acceleration refers to the strategies and tools that move prospects through the sales pipeline more efficiently and effectively — enabling your sales team to hit their goals faster. They streamline communication, create a unified sales enablement ecosystem, and host a single source of truth for lead data.

article thumbnail

Ultimate Guide to the Data-Driven Sales Funnel

Zoominfo

What Tools Do People Use for Sales Funnels? Marketing Funnel vs. Sales Funnel Resources. What is a Sales Funnel? The traditional sales funnel is a stage-based approach to turning prospective leads into buyers. Implementing a sales funnel helps business development leaders understand its entire sales cycle.

article thumbnail

The Top 10 B2B Digital Marketing Strategies for 2020

Webbiquity

For example, Forbes often covers financial technology and software (fintech), so if that’s your target market, you may want to do a search like this: site:forbes.com fintech software. Research the background of your typical buyers, such as their job titles, income, and interests. Typical company size and industry.

article thumbnail

Turning Prospects into Customers with a Robust Content Pipeline

Contently

Imagine we’re a fictitious project management software company called “ProjexFlow.” She wonders if there’s a better way to manage projects. They’re now realizing that project management tools may be the answer and are curious about general features and benefits.