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How to Guide Your Ideal Buyers Through Their B2B Buyer’s Journey

SalesIntel

Lengthy Sales Cycles Unlike B2C purchases, which often involve smaller transactions with fewer decision makers, B2B transactions typically entail longer and more complex sales cycles. Closing substantial deals with large decision-making teams results in protracted sales cycles. Keep updating your online profiles.

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How to Guide Your Ideal Buyers Through Their B2B Buyer’s Journey

SalesIntel

Lengthy Sales Cycles Unlike B2C purchases, which often involve smaller transactions with fewer decision makers, B2B transactions typically entail longer and more complex sales cycles. Closing substantial deals with large decision-making teams results in protracted sales cycles. Keep updating your online profiles.

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7 Easy Ways to Improve Your Retargeting Ad Campaigns

Buffer

But if you’re not careful, you can actually damage conversion rates by ignoring the buy cycle. The pages they visit represent different buyer intents. Perhaps they’re not looking to buy your product at all. The key is to match your custom advertising audiences to those shoppers’ intents.

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Finding & Using Buyer Intent Keywords for Your Target Audience

NetLine

This is why conducting keyword research and analyzing the types of keyword intents is crucial for your SEO strategy. In this post, we’re taking a closer look at the main types of buyer intent keywords and how you can leverage them throughout the customer journey. What are buyer keywords?