9 Questions SEO’s Should Ask In B2B Buyer Persona Development
KoMarketing Associates
MAY 4, 2017
This insight supports the notion that B2B marketers need to continually re-evaluate the B2B buyer journey, in an effort to understand the impact digital marketing tactics have in sales and business development. A couple months ago I outlined 14 visualizations meant to aid B2B marketers in understanding the buying journey.
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