Oktopost

APRIL 8, 2021

P2P over B2B. After all, more than 62% of B2B buyers respond to salespeople who connect with them to share insights and opportunities relevant to their business. . While there may be some crossover, ultimately the reason someone is following you on LinkedIn may not be the same reason they are following you on Twitter.

Social Media 103

Social Media Practices Media Best Practices 103

Webbiquity

DECEMBER 16, 2014

Hopefully you’ve caught up to these by now, but just in case, this post from Trevor LaTorre-Couch details (fairly) recent design and functionality changes from Facebook, Twitter, and LinkedIn, and explaining for each change the benefit(s) of each change for marketers. 52 Unique Ways to Create Social Media Magic by Rebekah Radice.

Social Media 100

Social Media Social Marketing Work Management Media 100

Biznology

FEBRUARY 12, 2013

Revenue is the bottom line for everything in business, no matter how well-disguised in the form of sweetness and light — especially when it comes to selling, marketing, and building thought leadership. Not so much Peer-to-Peer (p2p) but PR-to-Peer (PR2P*). Even being wussy should be intentional and not the default. .”

Social Media 80

Social Media Social Marketing Peer-to-peer Work Management 80

Directive Agency

JULY 15, 2019

We talked about how B2B leaders can leverage SEO tools to grow their businesses. We start really heavy on SEO, obviously, and how you can leverage it as a competitive advantage for your business, whether you’re a small business owner, a B2B leader, a marketer, you’re just starting your career.

SEO 40

SEO Paid Content Budget Programs Tools 40

Online Marketing Institute

DECEMBER 9, 2009

TopRank has worked with many companies using search marketing to reach Business to Business audiences over the past 8 years and we’d like to share these 5 B2B search marketing tips that can help companies maximize their results: 1. B2B search marketing efforts have to speak to multiple entities within a business.

Search Marketing 40

Search Marketing Online Marketing Work Management B2B Marketing 40