markempa

MARCH 30, 2005

When it comes to word of mouth marketing (WOM), Ive observed that many B2B marketers, marketing blogs and the media seem overly concerned about brand building. So if you want to build a WOM marketing program, you must look at your reputation first - not your brand. They have it wrong. " Read my post on defending thought leadeship.

Word of Mouth 120

Word of Mouth Lead Generation WOM B to B 120

Convince & Convert

SEPTEMBER 20, 2010

I look forward to getting past the basic questions of application of social media for B2B and starting to focus on things like lead generation and social CRM as we move forward in 2010.-= We have been saying many of these things for the past year. Kipp Bodnar´s last blog. Big List: 13 B2B Social Media Prediction Blog Posts For 2010 =-.

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

Hubspot

JUNE 19, 2014

B2B: Business-to-Business. Companies that sell to other businesses. B2C: Business-to-Consumer. CRM: Customer Relationship Management. At the simplest level, CRM software lets you keep track of all the contact information for these customers. WOM: Word-of-Mouth. Examples: Salesforce.com, Google.

Paid Content 28

Paid Content Work Management Sales Management CMS Development 28

Hubspot

MARCH 10, 2016

4) B2B (Business-to-Business). An adjective used to describe companies that sell to other businesses. 5) B2C (Business-to-Consumer). 27) Customer Relationship Management (CRM). At the simplest level, CRM software lets you keep track of all the contact information for these customers. 95) Word-of-Mouth (WOM).

Paid Content 28

Paid Content Sales Management CMS Development Work Management 28