Unbound B2B

JANUARY 16, 2023

Even when you’ve completed a sale, the work doesn’t stop there: onboarding, churn rates, growth hacking, and a slew of ROI calculations are all part of the complicated terrain that SaaS marketers require to navigate. This blog will draw on our experience dealing with SaaS organizations as we share critical lead nurturing insights.

Planning 40

Planning Enterprise Management Marketing Plans Work Management 40

Single Grain

JUNE 8, 2021

The fact that you are writing for a customer who is checking out products and services is the same, but the type of customer is where the similarity ends. Understanding the basics of B2B business models is essential to writing good copy for this industry vertical. The business model is the same, but the marketing approach differs.

Lead Ranking 140

Lead Ranking Enterprise Management Work Management Marketing Websites 140

Hubspot

MARCH 10, 2016

4) B2B (Business-to-Business). An adjective used to describe companies that sell to other businesses. 5) B2C (Business-to-Consumer). Typically, these blog posts should be actionable (by providing an opt-in, downloadable offer), as to provide a metric for the effectiveness of the business blogging.

Paid Content 28

Paid Content Sales Management CMS Development Work Management 28