Burn Rate Buying Cycle CMO Customer Surveys 
The Lead Agency
JUNE 17, 2019
How Marketing Automation Works For B2B According to a survey from Campaign Monitor, 82% of marketers are using best-of-breed tools when it comes to marketing automation. This is particularly relevant in B2B marketing, where the buying cycle is longer and requires more touch points.
LeanData
APRIL 22, 2016
In an earlier blog post , LeanData explored the challenge salespeople and marketers face creating consensus among buying committees of potential customers. And since that research came out, other surveys have estimated the number of decision-makers involved has grown even larger. The CMO needs more budget. An average of 5.4
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LeanData
APRIL 22, 2016
In an earlier blog post , LeanData explored the challenge salespeople and marketers face creating consensus among buying committees of potential customers. And since that research came out, other surveys have estimated the number of decision-makers involved has grown even larger. The CMO needs more budget. An average of 5.4
LeanData
APRIL 22, 2016
In an earlier blog post , LeanData explored the challenge salespeople and marketers face creating consensus among buying committees of potential customers. And since that research came out, other surveys have estimated the number of decision-makers involved has grown even larger. The CMO needs more budget. An average of 5.4
LeanData
APRIL 22, 2016
In an earlier blog post , LeanData explored the challenge salespeople and marketers face creating consensus among buying committees of potential customers. And since that research came out, other surveys have estimated the number of decision-makers involved has grown even larger. The CMO needs more budget. An average of 5.4
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