Problems with "Naked" CRM Systems
WebMarketCentral
AUGUST 24, 2006
Ardath Albee of Einsof has released a new e-book titled " Why Naked CRM Systems Don't Work." Einsof's solution is to properly "dress" your CRM system with an interactive sales portal. Because, while Einsof has developed a base of reusable core code, each customer solution is heavily customized.
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