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Beyond the Landing Page: Delivering Targeted Messages to your Prospects Throughout Your Website

Adobe Experience Cloud Blog

by Dayna Rothman We’d like to welcome our guest blogger, Karl Wirth, CEO of www.apptegic.com. Recently, Dayna Rothman of Marketo discussed the limitations of email marketing due to the inability to keep leads engaged through one channel of communication. “ Your advertisement says different things depending on the keyword or location.