Zoominfo

JULY 2, 2020

Ultimately, your marketing automation platform can guide leads through the marketing funnel, setting them up to eventually make a buying decision. According to research from Marketo and ReachForce, sales ignores up to 80% of marketing leads. Biggest Obstacles to Marketing Automation Success.

Marketing Automation Services 246

Marketing Automation Services Marketing Automation Automation Work Management 246

Zoominfo

JULY 2, 2020

Ultimately, your marketing automation platform can guide leads through the marketing funnel, setting them up to eventually make a buying decision. According to research from Marketo and ReachForce, sales ignores up to 80% of marketing leads.

Marketing Automation Services 113

Marketing Automation Services Marketing Automation Automation Work Management 113

NuSpark Consulting

APRIL 13, 2012

The best SEO tools encompass a number of modules that cover the entire process, from keyword research, and identifying site code issues, to blog and directory research for backlink management. Likewise, proper conversion architecture, A/B testing, and website form management is a must. Raven Tools and SEOMOZ are our favorites.

Paid Content 100

Paid Content Top of Funnel Marketing Funnels Lead Generation 100

ANNUITAS

SEPTEMBER 7, 2010

Several years ago I was on-site with a client discussing their desire to develop and implement a lead management process.  I’m amazed at the number of organizations that buy off on technology without any forethought or planning with regard to the people part of the equation.    You Don’t Have The Right People.

Work Management 100

Work Management Marketing Automation Services Marketing Management De-duplication 100

Adobe Experience Cloud Blog

APRIL 13, 2009

recent study by MarketingSherpa, 80% of B2B purchasing decision makers say that they found the vendor when they were ready to buy, rather than responding to a vendor finding them," answered WebMarket Central's Tom Pick. One of the speakers at a conference recently said, 'someone is a lead for life'. lead management.

Marketing Management 48

Marketing Management B2B Thought Leadership ROI Marketing Automation Services 48

Online Marketing Institute

JULY 31, 2009

Home Forrester Research « Getting Up Close and Personal | Main | Social Technographics Data Now Available » March 20, 2008 B2B Lead Management Market Heats Up [Posted by Laura Ramos ] Since the start of this year, I’ve been receiving a boatload of briefing requests from companies wanting to show me their lead generation and management solutions.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40

Martech

FEBRUARY 25, 2022

Marketing automation platforms are a critical part of the martech ecosystem for many businesses, offering numerous benefits by streamlining manual B2B marketing tasks, including lead management, email campaign development and landing page creation. Account-Based Marketing offers unified lead and account-based strategies.

Marketing Automation Services 120

Marketing Automation Services Enterprise Management Work Management Marketing Management 120