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Six Ways to Connect with Hard-to-Reach Business Buyers

Webbiquity

Banner ads? Sure, those work great—if you’re happy with a click-through rate of 0.05% (yes, that is five clicks for every 10,000 people who see your ad). And your product or service may be exactly what they need to solve it. And no one answers their phone anymore. Send (Lumpy) Direct Mail.