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More Than Just Email Marketing: What Is Marketing Automation?

TrustRadius Marketing

NOVEMBER 14, 2019

Common automation themes include outbound and inbound lead generation, campaign management, workflows, email sequences, reporting, and analytics. Tools like landing pages and segmentation can help you to build leads and drive interest to new visitors. Forms: Survey forms, validation, and scoring are viable based on answers.

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10 Best WordPress Email Plugins You Must Try

Optinmonster

AUGUST 20, 2023

The A/B testing functionality enables you to compare different versions of forms to determine which ones yield the best results. This makes it easy to capture leads and turn them into subscribers. This can help you recover lost leads or gather significant survey data that was just partially completed. Here Are 13 Reasons Why.

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