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How Artificial Intelligence Will Transform Marketing in 2020

Martech Advisor

Artificial intelligence marketing (AI) is looking to change the game of leveraging customer data, with new found concepts of machine learning to anticipate the next move to enhance a customer’s journey, writes Ipsit Roy, a freelance content writer. The Next Big Thing in Marketing.

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More Than Just Email Marketing: What Is Marketing Automation?

TrustRadius Marketing

70% of marketers say marketing automation software is critical to their success. Marketing automation occurs when marketers pass the burden of monotonous tasks to software logic to complete. What is marketing automation and why is it used? What are the most important marketing automation features?

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Webinar Recording: How to Get the Best Traffic to Lead Conversions from your Website

LeadSquared

A number of interesting questions were asked during the webinar on How to Get the Best Traffic to Lead Conversions from your Website. How to increase traffic of my website and get a higher website page rank? You can drive organic traffic and get a higher website page rank organically by writing blogs. View the Recording.

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CRM and marketing automation: The challenges and benefits of integration

Martech

Customer relationship management (CRM) and marketing automation platforms (MAPs) are two of the foundational elements of modern martech stacks. Marketing automation platforms help operationalize data on prospects and customers.

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Strategies to Improve the Customer Experience

GreenRope

Strategies to Improve the Customer Experience. Today is ALL about the customer experience. Companies that create and execute marketing strategies that resonate with their target market will come out on top. So, how can you make sure that your customer experience marketing is up to par? Your email marketing.

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Strategies to Improve the Customer Experience

GreenRope

Strategies to Improve the Customer Experience. Today is ALL about the customer experience. Companies that create and execute marketing strategies that resonate with their target market will come out on top. So, how can you make sure that your customer experience marketing is up to par? Your email marketing.

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Strategies to Improve the Customer Experience

GreenRope

Strategies to Improve the Customer Experience. Today is ALL about the customer experience. Companies that create and execute marketing strategies that resonate with their target market will come out on top. So, how can you make sure that your customer experience marketing is up to par? Your email marketing.