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Netflix, Google, Snapchat Among Brands to Leverage Stranger Things Product Placements: Marketing Lessons From the Upside Down

Martech Advisor

In this article, we will look at the Stranger Things product placements and the factors that contributed to such a large audience reception. In this article, we uncover some marketing insights from the Upside Down , and look at how brands banked on the success of Stranger Things to market themselves. Let’s dive in!

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What Is Earned Media? Definition, Attribution, Best Practices with Examples

Martech Advisor

In this article, we will look at what is earned media, its types, examples, best practices, and attribution. You must have heard phrases such as, “The brand sold exclusively through word of mouth ” or “The brand’s latest campaign went viral.” Earned media partially relies on WoM to spread awareness.

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Is Social Media Too Big For Its Britches?

Convince & Convert

link] [link] Scott Cowley Really enjoyed this social media article from @jaybaer: [link] via @unmarketing [link] Scott Cowley Really enjoyed this social media article from @jaybaer: [link] via @unmarketing [link] Mark Harai RT @jaybaer: Is Social Media Too Big For Its Britches? Fantastic article! Fantastic article!