Remove Analytics Remove CRM Remove Segmentation Remove Wiki Remove Marketing Automation
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Venntive Adds Communities to Small Business Marketing Automation and CRM

Customer Experience Matrix

It is clearly “all-in-one” sales and marketing software for very small business, combining marketing automation, CRM, and ecommerce along the lines of Infusionsoft and Ontraport (formerly OfficeAutoPilot). lead scores are created in two ways: conventional user-created scoring rules, and automated predictive modeling.

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Day Software Acquisition Adds Some Marketing Features to Adobe, But Gaps Remain

Customer Experience Matrix

Adobe was already a major force in Web development through its Dreamweaver, Flash and ColdFusion products, not to mention Omniture for Web analytics. But Day fills out its line by adding enterprise-class content management, digital asset management and social (blog, Wiki, etc.) publishing.

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CRM for Nonprofit Organizations

GreenRope

CRM for Nonprofit Organizations. Customer Relationship Management (CRM) is a cost effective tool for managing healthy, sustainable growth. CRM provides organizations the resources they need to better manage any enterprise. So spread the word with GreenRope’s intuitive tools for marketing automation!

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Entiera Offers Consumer Marketing Automation Software as a Service

Customer Experience Matrix

Summary: Entiera is a sophisticated consumer marketing automation system, offered as a service and at a lower price than conventional competitors. Entiera Insight is a marketing automation system primarily for companies that sell to consumers. This is unusual among consumer marketing automation vendors.

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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

I worry that this tool only ends up helping sales pick out cold calls to make, and is not used by marketers enough to segment, collect, and improve their prospecting databases. The lead management automation market, about which I blogged previously , continues to attract new players at a rapid rate. Among other stuff.

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The Growth Hacking Playbook: Your Ultimate List of Growth Hack Resources

Hubspot

Neil Patel does a pretty good job explaining the concept and talking about its origin, saying that a growth marketer is someone who uses " analytics, inexpensive, creative and innovative ways to exponentially grow their company’s customer base. " Growth Hacking is a popular buzzword, but does anyone really know what it means?

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Your Customers Love You, and This is Why

GreenRope

Can you set up internal software and process (all connected to your CRM, of course) to ensure that when people need help, they get it? CRM, no matter how you slice it, is a complex thing to get up and running in your company. What we found was that a lot of the challenges with CRM actually have nothing to do with CRM at all.