How to Get Started with Performance Marketing
Outbrain
JUNE 21, 2021
LTV estimates the expected spend of acquired customers based on their ongoing activity, using advanced methods like predictive analytics. SEM is the placement of paid ads on search engine results pages (SERPs). And indeed, they massively exceeded it, achieving 304,517 interactions during the 11-week campaign, and an ROAS of 1409%.
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