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How to Use Intent Data to Identify Sales-Qualified Leads (SQLs) and Win More Deals  

Only B2B

Understanding the buyer’s intent is now more crucial than ever, and this is precisely where intent data plays a pivotal role. Read on to delve into how intent data can illuminate your prospect’s intent, leading to the identification of sales-qualified leads and increased deal closures.

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The Future of Lead Prioritization: A Guide to Predictive Analytics & Lead Scoring

Inbox Insight

Reading time: 4 minutes The Evolution of Lead Prioritization Lead prioritization systems have come a long way from traditional methods. Insufficient data analysis: Inadequate data analysis or the limitations of relying solely on first party intent can lead to missed opportunities to prioritize leads displaying in-market tendencies.

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What Do Marketers Need To Make The Most Of B2B Intent Data?

NetLine

As B2B marketing becomes more complex, high-quality, buyer-level, and validated intent data is necessary to drive success. But as B2B marketers start using intent data, what do they need to get the most out of it? So, with that in mind, what skills and competencies do marketers need to get the most out of intent data?