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5 Must-Watch Google Webmaster Videos for the B2B Marketer

KoMarketing Associates

What percentage of PageRank is lost with a 301 redirect? This video debunks the notion that using a 301 redirect will eliminate the majority of PageRank to a webpage – Matt Cutts explains that only around 10-15% of link juice is lost. What does Google think about advertorials, native advertising, and editorial content?

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26 Google Webmaster Tools Videos Addressing Common B2B Link Building Questions

KoMarketing Associates

What About Advertorials? Does PageRank Flow Through Image Links? Advertorials (IMPORTANT). What are Advertorials? Popularity versus PageRank (or reputation) are separate but related discussions that can collectively impact search results but also may not have direct influence. What is a “Paid Link”?

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Blogger outreach is earned media PR, isn’t it?

Biznology

It could be exclusive content, it could be unique access to a person or technology, it could be the generous use or advance access to a product or service with the express intent of giving them time to experience, review, and critique it to share it with their readers.

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