SmartBug Media

APRIL 17, 2020

Marketo allows you to manage truly multi-channel marketing experiences across social, web, and digital ads—and sales empowerment tools help your reps build consistent email journeys throughout the customer lifecycle. Sales Insights helps your sales team see Marketo data without leaving your CRM. De-duplicate your leads.

Marketo 66

Marketo SMB Lead Ranking Lead Scoring 66

Heinz Marketing

AUGUST 5, 2021

By Brenna Lofquist , Senior Marketing Consultant at Heinz Marketing. I.e., the ability to route accounts from the ABM platform into your CRM system based on a certain stage or action. Sometimes it’s not easy to keep track of all your ABM lists and ad campaigns in one place. Does the platform provide real-time insights?

Account Based Marketing 120

Account Based Marketing ABM Marketing Automation Services De-duping 120

Zoominfo

MAY 18, 2022

To ensure that RevOps is actually breaking down barriers — and not adding more bureaucratic bloat — leaders should focus on the four key functions of a RevOps team, the common challenges they will face, and the tools, data, and metrics that will deliver success. Manage the tech stack. Harness data for success. Who is on a RevOps team?

Marketing Automation Services 130

Marketing Automation Services Work Management Cost per Acquisition Marketing Management 130

Convince & Convert

FEBRUARY 9, 2010

The pervasive time crunch that blankets us all has forced us to curtail face-to-face relationships in exchange for digital interaction. And in most cases, we’re willing converts, with Facebook’s ease-of-use and Twitter’s immediacy replacing letter writing and meeting up for lunch. The real shift is in how we define friendship.

Social Media 119

Social Media Webinar Metrics Media Paid Search Agency 119