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FTC Issues Final Privacy Framework Report to Protect Users’ Data

readwrite

And data brokers, without the support or even the knowledge of the vast majority consumers, collect and traffic the data we have left behind as we travel through virtual and brick-and-mortar worlds.” Mobile: Urges companies to work toward improved privacy protections and to development meaningful disclosures.

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Digital Advertising Regulation in 2023: What Marketers Need to Know

QuanticMind

The broadest and most impactful of those: the California Privacy Rights Act, aka CPRA. In essence, the law would force ad behemoths like Google to sell or spin off parts of its $210 billion global ad business while delivering new levels of programmatic advertising transparency for advertisers and publishers alike.