The 8-Step Process HubSpot Uses to Optimize Google Advertising Costs
Hubspot
FEBRUARY 22, 2019
Read on to learn the eight-step process we use to optimize Google Advertising costs. Google’s top priority is providing their users with a great user experience, so they’d rather give an impression away for free than make $100 per click if the loss in revenue means they can provide a better user experience to their users.
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