Account Based Marketing Automation Data Hygiene De-duping 
SalesIntel
FEBRUARY 8, 2023
Typically, data is manually inputted at some point during the trip. When incorrect or misspelled data is entered into a system or entered into the wrong place (such as a duplicate), it can result in data consistency, good data hygiene, and deterioration. What’s Next?
Heinz Marketing
AUGUST 5, 2021
Today’s post is about ABM Orchestration. Check out the previous quick start guide posts on content amplification and sales automation. Account-based marketing has been a popular topic over the last few years. To put it simply, ABM is a B2B marketing approach that targets accounts instead of individual contacts.
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