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Why the time is right for augmented reality (AR) in marketing

ClickZ

But the technology that was once seen as a novelty is now rapidly entering the mainstream and is forecast to grow from over $13 billion this year to more than $67 billion by 2024. According to research , 5G will unlock AR applications that will create more than $140bn in cumulative revenues between 2021 and 2028.

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Top 100 Advertising Revenue Statistics to Inform Your Campaign

Single Grain

Demand Sage ) In Google Ads, 77% of advertisers intend to raise their ad spend in 2023. Demand Sage ) In 2023, Meta and Google are projected to represent 50.5% Demand Sage ) By 2023, Amazon is anticipated to experience a rise in its digital ad revenue share, reaching 7.1%, whereas Google’s share is projected to reach 28.6%.