2027 Dwell Forecasting Television marketing 
Digilant
APRIL 16, 2024
billion , and eMarketer expects DOOH to see continued double-digit spend growth through at least 2027. Using its digital backbone technology, DOOH platforms can track actual engagement metrics, such as the number of viewers, dwell time, and even audience demographics, all in a privacy-safe way. Last year, U.S.
Digilant
APRIL 16, 2024
billion , and eMarketer expects DOOH to see continued double-digit spend growth through at least 2027. Using its digital backbone technology, DOOH platforms can track actual engagement metrics, such as the number of viewers, dwell time, and even audience demographics, all in a privacy-safe way. Last year, U.S.
Digilant
APRIL 16, 2024
billion , and eMarketer expects DOOH to see continued double-digit spend growth through at least 2027. Using its digital backbone technology, DOOH platforms can track actual engagement metrics, such as the number of viewers, dwell time, and even audience demographics, all in a privacy-safe way. Last year, U.S.
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