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Email Benchmarks for Building Product Marketers

Navigate the Channel

billion and expected to exceed 376 billion daily emails by 2025. Email can also help build value, differentiation, and trust among prospects and clients alike,” according to market research company Insider Intelligence, formerly eMarketer. Two of the most-discussed metrics in email marketing are open rate and click-through rate (CTR).

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300+ Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

SAS) Smartphone analytics predict a 25% increase in mobile traffic by 2025, according to the Ericsson Mobility Report. billion by 2025. Media Post) Welcome emails have the highest open rates (91.43%) and an average CTR of 26.9%. DataReportal; TikTok) The average click-through rate (CTR) for a social media ad is 1.36%.

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Top 100 Advertising Revenue Statistics to Inform Your Campaign

Single Grain

Seosandwitch ) Bing Ads demonstrate an average click-through rate (CTR) of 2.83% across all industries. billion by 2025. Business Insider ) Google ads on the search network achieve an average click-through rate (CTR) of 4.10%, while the display network achieves a CTR of 0.60%. emarketer ) In 2023, U.S. billion USD.

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21 Native Advertising Statistics for 2021

Outbrain

eMarketer ). eMarketer ). The native advertising sector is predicted to grow to $400 billion by 2025. ( eMarketer ). Native advertising on the open web that uses a softer trust-based approach to content marketing got 5-10x higher average CTRs than a more aggressive push marketing approach. The Drum ). Outbrain ).

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83 Exceptional Social Media and Marketing Statistics for 2014

Webbiquity

eMarketer ). eMarketer ). The average click-through rate (CTR) for online display ads is 0.11% (roughly one click per one thousand views). CTRs aer highest in Malasia (0.30%) and Singapore (0.19%), and lowest in Australia and the U.K. eMarketer ). eMarketer ). eMarketer ). eMarketer ).

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42 Digital Marketing Trends You Can’t Ignore in 2020

Single Grain

It’s changing the face of digital advertising so swiftly that, according to eMarketer, 86.2% This boosts your click-through rate (CTR), driving more organic traffic to your site and increases the likelihood of claiming the top spot. of digital display ads in the U.S. will be programmatic by 2020.