Old School Trade Shows Are Costing You Time and Money
PathFactory
MARCH 3, 2023
With 2023 event planning in full swing, I’m reflecting on the virtual and hybrid events I’ve attended over the last three years. After deep analysis and some informal inquiries, many of my peers (as well as my internal GTM team) have seen that less is more. Talk about better use of time, money, and insight. The good news?
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